Online Marketing

Online marketing in web development refers to the strategic integration of digital marketing techniques into the design and functionality of a website to enhance its visibility, user engagement, and conversion potential. It involves incorporating SEO best practices, responsive design, fast loading speeds, and user-friendly navigation to support search engine rankings and user retention. Additionally, web developers often collaborate with marketers to ensure the site is optimized for content marketing, social media sharing, email campaigns, and analytics tracking—creating a seamless foundation for effective online promotion and business growth.